Ликвидации известных алкогольных брэндов "Смирновъ" и "Smirnoff" намерен добиваться Борис Смирнов, бывший глава ЗАО "Торговый домъ потомковъ поставщика двора Его Императорского Величества П. А. Смирнова".
"Обе марки подлежат ликвидации как вводящие потребителя в заблуждение", – заявил в интервью "Интерфаксу" Борис Смирнов. Он считает, что право на существование имеют только те марки, которые принадлежат реальным потомкам, пишет "Деловой Петербург".
Водочная марка "Смирновъ" принадлежит "Альфа-групп", а "Smirnoff" - международной компании Diageo.
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